Resources
American Family Insurance has a strong multimedia presence that extends well beyond amfam.com. For example:
Our micro sites (smaller web sites) promote special initiatives supported by the company. Examples include Camp Redd, a youth basketball clinic; the Landlord Toolbox, a collection of online resources for those who rent out property; and Fleet Vehicles for Sale, a site through which American Family sells cars and vans from its Madison-based fleet.
American Family's social media efforts are taking advantage of digital marketing opportunities such as Facebook, Twitter and other relatively new media.
The Teen Safe Driver SM Program is a national partnership encouraging safer practices among young drivers.