We Value Our Employees as Much as Our Customers
We believe that how we treat one another is just as important as what we deliver to our customers. Everyone — be it an employee or a policyholder — deserves our best. We’re able to give you our best by adhering to six primary values:

American Family believes it’s important to foster a culture where ethical behavior is a priority. To make our desired culture a reality, we have a continued focus on ensuring our employees feel empowered to create collaborative, trust-based relationships.
For specifics on how we live our values and what we expect of our employees, read the Enterprise Code of Conduct and Business Ethics, and for agents and their staff, the American Family Agent and Agents’ Staff Code of Conduct and Business Ethics.