Meet Our Brand Ambassadors


At American Family Insurance, we’re focused on protecting dreams — because we believe a dream is the most valuable thing you can ever own. That’s why we’ve teamed up with incredible individuals who live out our belief that everyone deserves support to pursue their dreams.

When we team up with an ambassador, it’s because who they are and what they do inspire us. As our brand ambassadors pursue their dreams day-in, day-out, they motivate others to dream fearlessly.

Whether it’s volunteering their time at community events like American Family’s One Saturday to Dream Fearlessly, or spending time with individual dreamers, our ambassadors are key members of our family and they’re ready to support you.

Meet JJ Watt

Where His Dream Began

To Houston Texans’ JJ Watt, dreaming fearlessly means you can accomplish anything. And despite adversity, he’s shown time and time again that a dream is never too far out of reach. From reaching elite status in his sport to overcoming multiple injuries, JJ continues to embody what it means to be a dream champion by investing in local communities and leading massive philanthropic efforts.

Learn more about what inspired JJ to believe that no dream is too big as long as you're willing to put in the work.

Meet Derek Jeter

'Break Through' Adversity

Brand Ambassadors Kathy Ireland and Derek Jeter sit down to talk about Derek’s dream pursuit to the major leagues. After being drafted at 17 and leaving home for the first time just after his 18th birthday, Derek was introduced to struggles he’d never faced before. He quickly realized he was up against the best players in the world — Derek was overmatched and homesick. But that didn’t stop him. Derek broke through by adopting a never-quit mentality and understanding that while he aimed to be successful, it was important to experience failure, too.

Watch now to learn more about Derek’s story.

Dreams Foundation

Our mission is to inspire, protect and restore dreams — and we’re dedicated to bringing this pursuit to life in our communities. Through financial support, volunteering, creativity and expertise, our Dreams Foundation focuses on social impact collaboration to create a better future for all.

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Dream Movement

Looking for support to achieve your dream? Join the Dream Movement and propel your dream forward. From inspiring stories, tactful tips and motivational articles, we’ve got the resources you need as you build your dream.

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